🔮💎 What The Luxe #85

Welcome back to What The Luxe, a newsletter packed with insights & intelligence for luxury, beauty & lifestyle marketers.

Sign-up

I hope this newsletter will inspire you, surprise you and make you think… What the Luxe?!

Cheers,

David Klingbeil

PS: feel free to hit reply to leave a comment, I read and answer every message

How can luxury brands leverage NFTs?

In this week's What The Luxe, I tackle the burning question of NFTs for luxury brands. Is there a real utility for NFTs beyond the hype?

To answer this question, I've had the pleasure to interview Nicolas Lejeune, co-founder of courtyard.io.

Watch our conversation to learn more about the future of NFTs for luxury:

💡 Products & Trends

Tiffany & Co. and Nike Just Unveiled a 23-Pound Sterling-Silver Shoebox
Did Demna re-set Balenciaga?
Pharrell’s Joopiter to launch high jewelry auction
How TikTok catapulted the male beauty market
The luxury preferences of high-net-worth individuals

🛍️ Experience & Retail

Yoox adds pre-owned to online expanding Marketplace
Are virtual try-ons the future of retail?
Podcast: How Generative AI could reshape fashion
From spray-on dresses to robots, Coperni continues to showcase innovation

⛓️ Web3 & The Metaverse

Are Web3 Influencers Finally Earning Their Place In Fashion’s Spotlight?
Puma is pushing further into web3 and fashion
Deloitte helps brands deliver metaverse experiences
Why Waning Interest In The Metaverse Heralds A New Direction For Digital Fashion
How web3’s connected fashion products drive brand loyalty

💼 Business & Finance

Luxury goods conglomerate LVMH is eyeing acquisition of Cartier, suggest rumor mills
Prada reports strong growth across brands and markets
Record sales push Ulta Beauty past $10 billion in 2022 revenue

📺 Marketing and Advertising

Louboutin on 30 years of red obsession
Dior Takes Fashion Week Marketing To New Highs
How Luxury Brands Can Leverage Email Marketing to Increase Sales

✌🏼 Misc

Adidas Could Set Fire to $500 Million of Unsold Yeezys
The mustache makes its comeback: How brands are getting on board

Featured event

Do you want to learn more about web3?

The renowned Paris Blockchain Week will hold its 4th edition as a live event from
20 to 24 March 2023 in Paris at the Carrousel du Louvre and online via a dedicated digital platform.

Since its inception in 2019, PBW has established itself as a global meeting place for crypto enthusiasts, investors, and entrepreneurs to engage in thought-provoking discussions on the digital assets industry at large.

Supported by some of the leading figures in tech and politics, PBW 2022 welcomed 6000+ attendees, 300+ speakers, 250 sponsors, 400 media and partners.

💡